The Personal Touch: A Relationship, Not Just a Sale

Paul… was brilliant and very generous with his time… He went totally above and beyond to explain the ethos, and made sure I loved what I got - blown away by the quality of both their products and their customer service
— Customer testimonial


In the world of luxury, there’s a growing craving for something real — not just refined. At Pinchbeck, we believe a watch should come with more than a certificate and a box. It should come with a story, a handshake, and a relationship that lasts as long as the watch itself. The quote above, from a customer’s testimonial, illustrates our approach.

That’s why we’ve never just been about transactions. We’re about connection.

When you buy a Pinchbeck watch, as well as choosing a timepiece you’re joining a family of individuals who value craft, care, and lasting quality. Whether you're a first-time buyer or a serious collector, we take the time to listen: to your story, your occasion, your vision.

We know our customers by name. We remember which watch marked your milestone. We answer your emails, questions and calls — not because it’s good business, but because we mean it. This is part of what sets Pinchbeck apart.

From our small Lincoln workshop to your wrist, every watch carries a bit of us — and, we hope, becomes a lasting part of you.

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